Motion design
Listerine Retail Activation
Holographic Motion Design
The experience
- Motion design
- Holographic animation
Listerine’s retail activation used a holographic fan to visualise four essential oils through motion and light.
Challenge
A looping animation that had to read on a holographic fan, where the image floats with no frame or background behind it.
Process
Using the four essential oils as the starting point, we developed a motion sequence in which each ingredient emerged as a distinct visual element before forming the product.
Delivery
The final animation presented the four ingredients as separate visual elements before bringing them together as the product on the holographic fan.
Credits
- Production
- Nicholas Lim
- Lead Designer
- Jeremy Yeh
